Sunday, September 22, 2013

Ticketmaster Entertainment, Inc.


Ticketmaster is an American ticket sales company that connects fans and artists across the country and other places around the world. According to Facebook Success Stories, Ticket Master now allows Facebook friends to view where people they know have bought tickets, “Love Coldplay but don’t know anyone who’s going to the concert? Maybe you actually do. Ticketmaster’s new interactive social seat map shows people where their Facebook friends are sitting in a venue so they can buy tickets near them or look for them at the show. And the map app has Ticketmaster sitting pretty.” This system has given clients the opportunity to take advantage of social media and conveniently purchase tickets for an event in a seat that works for specific individuals.
Being an avid fan of music and concert attender, I can see how this seat map publicized on Facebook has and will help the success of the business in the future, “Once people purchase their tickets, they can share their seat tag with friends, triggering a post about the seats on Facebook. The new feature could help Ticketmaster sell some of the 40 percent or so of live-event tickets that typically don’t get takers” (Facebook Success Stories).



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